Susan Lee
Marketing Director of Origin of Wisdom
Heart-Based Marketing: How to win over customers’ hearts with a shoestring budget
Session Description:
Like many business owners, you wear multiple hats and need to be in several places at once, leaving little time and money to build out a dynamic marketing plan. Leading with a heart-based strategy to marketing involves building strong relationships. Discover what is at the heart of marketing to attract more customers, build loyalty and drive sales.
Session Takeaways:
- Learn the top 5 questions to ask to create an effective marketing plan
- Discover tips on how to make a customer fall in love with your business/brand
- Explore innovative ways and tools to reach customers on a tight budget
Susan Lee’s Bio:
Susan Lee is an award-winning marketing and communications expert who has worked with executives and entrepreneurs to grow their personal and professional brands. She blends over a decade of experience across both enterprise and start-up companies with a wealth of knowledge in B2B/B2C marketing. Her experience managing high profile campaigns has helped build brands across multi-national companies including TELUS and Unilever.
A seven-time bridesmaid, she knows what it takes to provide support and is passionate about backing the small business community.
Website: www.originofwisdom.com
Twitter Handler: @onlysulee
LUMINATE 2017
A WEWORLD SUMMIT
Where the best experts, innovators, and thought leaders gather to drive women entrepreneurs forward – accessible to anybody with a computer, internet connection or phone.
GLOBAL PARTNERS
Luminate is thrilled to welcome the PARTNERS for the 3rd annual event.
Our partners have given aspiring women entrepreneurs, access to the summit, a platform where they can express their purpose, joy and love in the work they do, while learning to fully embrace the core of their femininity: HEART & SOUL.
Get Involved!
This is an excellent way to pay it forward in supporting women entrepreneurs in the arena of women’s business and entrepreneurial advancement. There are many ways your and your organization can contribute and participate as a WEWorld Summit Partner; it is absolutely a marvelous way for your company to achieve its corporate social responsibility and global citizenship goals.
To find out more how you can get involved, contact us at partner@weworldsummit.com